Ending a 58 year wait for a trophy

A Vivrant Field Report at the Super League Grand Final

Oct 10 • Warren Dell

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September 2026

Only at St.Pauli. Notes & Observations from STANDS football, creative & culture festival.

Conversations at the intersection of football, creative & culture

Sep 30 • Warren Dell

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Is NBA Europe really going to launch next year, and are fans even receptive to it?

Adam Silver says everything is on track for 2027, the EuroLeague says otherwise

Sep 19 • Warren Dell

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Are influencers, creators and brand activations taking away from the sport experience?

And other stories shaping sports culture

Sep 10 • Warren Dell

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August 2026

Football fans create the atmosphere being sold around the world, are they now being forced out?

What’s Shaping Sports Digest 29th August

Aug 29 • Warren Dell

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The WNBA fan opportunity, brands new football season work and was The Hundred a success?

What’s Shaping Sports Digest 21st August

Aug 21 • Warren Dell

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If Kylian Mbappé is to leave Nike, is it time for a truly signature football boot?

Why a potential move to On should create the next wave of football boots innovation.

Aug 19 • Warren Dell

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July 2026

What does it feel like to wait so long for an NBA Championship?

A Vivrant Field Report on New York Knicks and Street Basketball

Jul 31 • Warren Dell

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Does The Hundred know how to grow fandom as changes & player flux impacts attendance?

What's Shaping Sports Weekly Digest 27th July

Jul 27 • Warren Dell

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FIFA chased the money, fans chased the memories: Men's World Cup Notes & Observations

A round up of the fans, brands, content, FIFA control and tournament impact

Jul 22 • Warren Dell

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A Vivrant Field Report at the World Cup in New York

On the streets chatting to the people about What Makes The World Cup So Special?

Jul 15 • Warren Dell

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Dispatches from the World Cup, NBA players unite and women's football deserves better

What's Shaping Sports? Weekly Edition #004

Jul 6 • Warren Dell

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